diff --git a/src/django_deploy/api.py b/src/django_deploy/api.py
index b9ca25c..75b36da 100644
--- a/src/django_deploy/api.py
+++ b/src/django_deploy/api.py
@@ -156,6 +156,12 @@ class DjangoProject(object):
             raise DjangoDeployError('django deploy hooks from {} has no ROOT_URLCONF'.format(module_path),
                                     code=errno.ENOLINK)
 
+        if urlconf.startswith('.'):
+            urlconf = '{}{}'.format(module_path, urlconf)
+
+        if not route.endswith('/'):
+            route += '/'
+
         config = DjangoProjectHooksConfig(project_dir=self._project_dir)
         if module_path not in config:  # pragma: no cover
             config[module_path] = {}
diff --git a/src/django_deploy/hooks.py b/src/django_deploy/hooks.py
index 33f6a50..cdfe4c2 100644
--- a/src/django_deploy/hooks.py
+++ b/src/django_deploy/hooks.py
@@ -23,9 +23,10 @@ def get_urlpatterns(file_path, urlpatterns):
     for app in config:
         if 'MOUNT' in config[app]:
             route, urlconf_module = config[app]['MOUNT']
-            pattern = '^{}/'.format(route)
-            if urlconf_module.startswith('.'):
-                urlconf_module = '{}{}'.format(app, urlconf_module)
+            if route == '/':
+                pattern = '^$'
+            else:
+                pattern = '^{}'.format(route)
             url_obj = url(pattern, include(urlconf_module))
             urls_list.append(url_obj)
     return urls_list
diff --git a/src/django_deploy/tests/test_api.py b/src/django_deploy/tests/test_api.py
index be184cf..970ea6c 100644
--- a/src/django_deploy/tests/test_api.py
+++ b/src/django_deploy/tests/test_api.py
@@ -174,7 +174,7 @@ class DjangoProjectTestCase(DjangoDeployTestCase):
         project.mount_app('django_deploy.tests.fake_app1', '')
 
         expected_urlpatterns = [
-            ('URLResolver', '^/', 'django_deploy.tests.fake_app1.urls'),
+            ('URLResolver', '^$', 'django_deploy.tests.fake_app1.urls'),
         ]
         self.assert_urlpatterns(project_dir, expected_urlpatterns)
 
@@ -184,7 +184,7 @@ class DjangoProjectTestCase(DjangoDeployTestCase):
         project.create()
         project.mount_app('django_deploy.tests.fake_app1', 'app1')
         project.mount_app('django_deploy.tests.fake_app1', 'app1')
-        project.mount_app('django_deploy.tests.fake_app2', 'app2')
+        project.mount_app('django_deploy.tests.fake_app2', 'app2/')
 
         expected_urlpatterns = [
             ('URLResolver', '^app1/', 'django_deploy.tests.fake_app1.urls'),
diff --git a/src/django_deploy/tests/test_program.py b/src/django_deploy/tests/test_program.py
index 1bc03b5..4d00317 100644
--- a/src/django_deploy/tests/test_program.py
+++ b/src/django_deploy/tests/test_program.py
@@ -112,7 +112,7 @@ class ProgramTestCase(DjangoDeployTestCase):
             '-c',
             '--mount-app', 'django_deploy.tests.fake_app1', 'app1',
             '--mount-app', 'django_deploy.tests.fake_app1', 'app1',
-            '-m', 'django_deploy.tests.fake_app2', 'app2',
+            '-m', 'django_deploy.tests.fake_app2', 'app2/',
             project_dir
         ]
         exitval = self._program(argv=argv)
@@ -138,7 +138,7 @@ class ProgramTestCase(DjangoDeployTestCase):
         project_dir = self._tmp_dir
         self._program(argv=['-c', project_dir])
         argv = [
-            '-m', 'django_deploy.tests.fake_app1', 'app1',
+            '-m', 'django_deploy.tests.fake_app1', '/',
             '-m', 'django_deploy.tests.fake_app0', 'app0',
             '-m', 'django_deploy.tests.fake_app2', 'app2',
             project_dir
@@ -148,7 +148,7 @@ class ProgramTestCase(DjangoDeployTestCase):
 
         # Similar code from test_api.test_mount_apps
         expected_urlpatterns = [
-            ('URLResolver', '^app1/', 'django_deploy.tests.fake_app1.urls'),
+            ('URLResolver', '^$', 'django_deploy.tests.fake_app1.urls'),
             ('URLResolver', '^app2/', 'django_deploy.tests.fake_app2.urls'),
         ]